“This one here caught my eye because it's clearly labeled and it has two good flavors, chocolate chip cookie dough and chocolate brownie. Then these came up. These look like they're like candy but they're protein bars and it's plant protein. But because it's labeled so like candy, it doesn't look like it would be protein bars. And then the aisle isn't very big with protein bars. This one has protein. So some of them look very candy ish and some of them look like protein bar.”

“So sometimes, the photos, will look very clearly labeled like protein bars and some of them will have more of pictures of candy like chocolate, ice cream images, things like that.”

“The box looks slimming. The font looks slimming. It looks like it's meant for slimming, if that's what it's for, compared to other protein or higher higher protein bars, are made to build muscle.”

“I would change the font and make the protein circle bigger.”

“Makes it less likely because I have to do more work and reading the label and seeing how much protein, if it's really actually healthy, how much sugar it has.”

“Make them look more appetizing, like, show the candy bar on the cover with, maybe somebody eating it or the or the looks of it maybe needs to be changed.”

“I definitely look at, reviews what people are saying about it. I look at the, claims on it. Like, 14 grams of protein is something that stands out to me because it's tries to make sure as best as they can be my protein goals per day. So that stands out to me definitely. But definitely what people users and people try the product before, what they say about it heavily influences whether I wanna give the product or not.”

“I like to I mean, the packaging does work, but the packaging tells me like, I'm looking at it now. It tells me what's on the shelf. So and then even just, like, look at that. The look of it. The look of it sometimes too. I'd like, oh, I really want that because it looks good on the packaging. So, like, even this here. You know? But this says 70 calories. That's a lot even though it has five grams of protein. So, yeah, the packaging, if it stands out and make me really wanna try it, then the packaging definitely works. Like, this here is just, plain packaging. You don't really get to see what it looks like. So I am I see this packaging here, it shows you what it looks like. So I'm a visual person, so I like when there's pictures.”